On September 14th Ashley Stewart, the leading lifestyle, fashion, and social commerce brand, hosted its third annual, star-studded Finding Ashley Stewart finale event in search of their 2019 brand ambassador, naming Addlia Edwards from Atlanta, GA as this year’s winner.
The sold-out event celebrated all women who stand for leadership, confidence, resilience, kindness, and public service, with special performances that brought down the house by legendary American hip-hop duo Salt-N-Pepa, Faith Evans, Kid Capri, DJ Olivia Dope, BK United Drumline & Dancers, and more, along with Power 105.1’s Honey German, who hosted the pink carpet pre-show.
Finding Ashley Stewart 2019 stopped in multiple cities across the country, identifying regional winners in Los Angeles, Houston, Chicago, Hampton, Miami and Atlanta. Each stop included a fashion show, a sip n’ shop experience, and a search for the “diva” who embodies Ashley Stewart and everything the brand stands for: kindness, perseverance, resilience, confidence, and empowerment. The winner was ultimately crowned at the Brooklyn finale event and won a $10,000 prize package including a year-long wardrobe, styling, makeover, photoshoots, and more. Finding Ashley Stewart is sponsored by JP Morgan Advancing Black Pathways, with additional financial and marketing support from Facebook, Salesforce, Radial, Alliance Data, and more.
Celebrity judges and special guests attended and had the crowd going wild, including producer and media mogul Yandy Smith, drag queen, performer, and Season 11 contestant of “RuPaul’s Drag Race” Silky Ganache, American journalist and essayist Charisse Jones, Partner & Chief Relationship Officer at Egami Group, Mike Warner, and former 2018 and 2017 Ashley Stewart winners Tiffany Flamer and Theresa Larsen.
As part of Ashley Stewart’s #ASGives initiative – a philanthropic platform for long-term investments in the communities that have supported the brand for close to 30 years – the 2019 Finding Ashley Stewart finale event awarded over $300,000 in scholarships and charitable donations, partnering with organizations such as Susan G. Komen, Black Retail Action Group,and others.
