Each year, U.S. retailers lose upwards of $32.25 billion due to theft.
In addition to “shoppers” pocketing items straight off the shelves, an estimated one percent of all customers who use self-service checkouts steal. Sometimes it’s accidental — an item doesn’t scan through properly or the wrong type of pastry is selected from the bakery menu.
But some supermarket stealers are more slick — following schemes such as “the banana trick” (steaks scanned as potatoes) or “the switcheroo” (scanning the barcodes of cheaper items, instead of a pricier purchase).
To date, retailers’ attempts to deter thieves have had little effect. Hiring more security personnel is expensive and creates unpleasant shopping experiences. While security alarms are evaded and self-service counters continue to be deceived. Security guards. Closed circuit TV. Anti-theft tags and alarms. Retailers are constantly battling shoplifters to protect store profits — up to 50 percent of which are lost to theft. Now, they have a new weapon in their armory.
ThirdEye Labs, a London-based company is combining off-the-shelf CCTV cameras with state-of-the-art AI algorithms to detect fraudulent activities in stores.
ThirdEye Labs’ AI algorithms help security staff work more effectively and efficiently. The company’s deep learning networks can detect specific indicators of fraudulent behavior from CCTV footage and then alert staff, who can take appropriate action on the spot.
ThirdEye Labs’ AI software can be used with existing security infrastructure — no additional hardware or software is needed. None of the video footage used is recorded or stored anywhere and the system doesn’t perform any facial recognition, meaning the system is GDPR (General Data Protection Regulation) compliant.
At stores where ThirdEye Labs’ system has been introduced at self-service checkouts, the AI technology analyzes every scan to detect non-scans, non-payments, substitute scanning and fraudulent refunds. Over the course of a month, two stores caught 27 thieves in action, up from basically zero, by implementing ThirdEye Labs’ point-of-sale system.
In the aisles, too, fraudulent behavior hasn’t gone unnoticed. ThirdEye Labs’ “In-Aisle Theft Detector” sends security guards push notifications every time someone picks up high-risk items, like champagne bottles or fresh meat. They can then decide whether or not to take action, helping them work more efficiently and effectively.
The service has saved stores tens of thousands of dollars in losses by helping security guards have their eyes on the right person, at the right time.