The Vitamin Shoppe, a specialty retailer of nutritional products, today announced the launch of its new CBD HQ in-store and online concept, an industry-leading destination for CBD hemp extract wellness solutions.
CBD HQ now offers over 20 trusted brands, including top-selling brands such as Garden of Life, Charlotte’s Web, Irwin Naturals, Uncle Bud’s, and SoulSpring, among others. New to the CBD HQ offering at The Vitamin Shoppe and Super Supplements this summer are the innovative Papa & Barkley and Hydrocanna brands. This comprehensive assortment encompasses ingestible CBD hemp extract formulations in liquid tinctures, capsules, gummies and beverages, as well as topical CBD products and beauty formulas.
Sharon Leite, CEO of The Vitamin Shoppe, commented, “The Vitamin Shoppe and Super Supplements stores are proud to be the premiere destinations for trusted CBD hemp extract products. We were the first national retailer to offer a broad selection of ingestible CBD products and our new CBD HQ concept is the next evolution of our commitment to this thriving, innovative wellness category. Driven by strong word-of-mouth, personal testimonials and self-directed consumer research, we are seeing robust interest in CBD from our customers. To meet that demand, The Vitamin Shoppe and Super Supplements continues to expand our industry-leading assortment of CBD products in trusted formulations that meet our exacting standards of quality.”
The full CBD HQ experience is currently available in 572 locations of The Vitamin Shoppe and Super Supplements stores in 39 states, plus Washington, D.C. and Puerto Rico. Another 150 stores offer a focused assortment of topical and beauty CBD products.
The Vitamin Shoppe first launched CBD hemp extract products, including ingestible formulations, in April 2019 in 135 stores.